Starting Smart: Your Guide to Start-Up Business Success

Starting Smart: Understanding Your Market

In this episode, we dive into the essentials of market research and customer identification. How do businesses uncover industry trends and identify their competitors? What strategies can you use to clearly define your target audience? We wrap up by exploring one of the most powerful tools for business success: understanding your customers' pain points. Discover how to pinpoint the challenges your audience faces so you can provide solutions and services they genuinely need.

Starting Smart: How to find your business idea.

In this episode of Starting Smart we will deep dive into the process of finding your business start-up idea.  How do you find the idea for the business you want to start.  We'll cover various ways to do that and give you ideas to find your idea.

Starting Smart: Learning from failure and starting to succeed.

Many people want to start a business.  Why?  What makes people want to breakaway and do their own thing even in the face of odds that appear against them? How can we learn from people that failed at business before ultimately achieving business success?  This and more in our new series on Starting Smart: Your Guide to Small Business Success.